Artisan Marketing – Market Your Passion

Market Your Passion

We have created a message series specifically to help artisans market their craft. Today’s business feels like it is getting easier to do tasks, but harder to do everything. There are so many options that it makes your head spin. This article series is designed to help you choose what […]

Choosing Software & Services

Where to begin… There are so many technology options these days. Don’t get me wrong, its great! Years ago you had to pick a technology partner and live with the decision for years. Shackled to their release cycles and promises to fix it in the next release. As a Boston […]

List Buyer Beware

As marketers, we want to do our best to reach new leads, educate and nurture them to become potential customers.  We want to build a profile of the customer, so we can identify leads who we believe is qualified and pass them to our sales team.  The challenge is where […]

Mobile Impact on Campaign Results

Check out this short article that I wrote on LinkedIN… Image Source: Search Engine Land linked article. I was reading a new article about Googles new Mobile Scorecard and Impact Calculator, which was interesting. When I looked into them, I realized that they are only for larger sites that have enough […]